December 22, 2025 - 18:40

Starbucks has appointed former Amazon executive, Varadarajan, as its new Chief Technology Officer, succeeding Deb Hall Lefevre, who retired in September. This transition marks a significant shift in the company’s leadership as it seeks to enhance its technological capabilities and digital strategy.
Varadarajan brings a wealth of experience from his tenure at Amazon, where he played a pivotal role in driving innovation and implementing advanced technology solutions. His expertise is expected to be instrumental in advancing Starbucks' digital initiatives, including its mobile ordering system and loyalty programs, which have become essential components of the brand's customer engagement strategy.
As Starbucks continues to adapt to the evolving retail landscape, Varadarajan's leadership will focus on integrating cutting-edge technology to improve operational efficiency and enhance the customer experience. The company aims to leverage his background to further strengthen its position in the competitive coffee market, ensuring it remains a leader in both retail and digital innovation.
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